VFM Marketing Case Studies

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Vision Force Marketing Case Study PowerX Logo

"Leah and Sean at Vision Force were instrumental in helping us succeed right out of the gate. In our first 9 months, the VF team helped us design and launch our PowerX brand, develop our catalog, website and e-commerce sites which were the foundation of our go-to-market strategy. We are now 31 months into our journey and our revenues have increased 265%."

- Thom Farrell, President of PowerX International-

Business Experiences 265% Growth

A 15-year-old wholesale distribution company came under new ownership, which triggered a renaming and, thus, a branding initiative and re-engineering it into a supplier of critically engineered hydraulic solutions to the global industrial markets.

The Rest of the Story…

PowerX took the right steps in all areas of its business, but it all started with creating a strong, consistent brand. Vision Force Marketing created a new brand for this Wisconsin manufacturer, including a logo, an e-commerce website, brochures, and product catalogs reinforcing the brand and its message. We are proud of our work for the PowerX team and are beyond excited for their business growth!

Community Branding Initiative

The city of St. Charles, Illinois had a new mission to enhance the economic viability and preserve the character and beauty of downtown St. Charles. The logo design was part of a larger branding initiative between the city of St. Charles and the Downtown St. Charles Partnership.

THE REST OF THE STORY…

The Partnership hired an out-of-state agency experienced in branding communities, and the company did a fantastic job with the development of the design brief but failed to deliver a logo that reflected the written brief. The logo is a critical component of a brand launch, but one month before the launch, the agency was still not able to deliver a desirable logo concept. Vision Force Marketing threw our hat in the ring because we were confident we could accurately capture the essence of the brand and the vibrancy of downtown St. Charles. We knew we could deliver a logo design the Partnership would love. And we did! You can now see our design all over Downtown St. Charles, on storefronts, pavement decals, and signs – it’s everywhere! We’re tremendously proud we were able to help out our very own city and have our work showcased in the places we shop regularly!


“Vision Force Marketing worked with us to create a new logo for a re-branding initiative for our downtown. They delivered something very close to our final product with the first round of drafts. We were under a very tight deadline, and they worked diligently to turn it around in a very short time. We are extremely happy with our final product and have heard great feedback from others, as well. I would definitely recommend them to others!” 

- Lynne Schwartz, Executive Director of Downtown St. Charles Partnership-

“Hiring Vision Force Marketing to help us with our strategy has more than paid for itself,” says Dennis. “Our sales are up 150% over last August and we’re on track to double what we did in 2013.


– Dennis Dinkins, Owner Performance Personal Computers-

 

Company Doubles Growth

Within the first few months of working with this custom computer and gaming computers company, the owner experienced increased sales. As the year progressed, sales continued to increase dramatically.

The Rest of the Story…

Dennis is excellent at moving the ball forward and implementing the strategies we outlined in his Marketing Plan. He is a business owner who knows his strengths and knows when to look to others for their expertise. His ability to remain open to suggestions and new ideas is half the battle. That quality, combined with his ability to get things done is what drives these kinds of results! We can only do so much as a third party; he still has to make the effort every single day to make things happen. We applaud his initiative and are thrilled with his results!

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